Worldview: real-time Campaign Monitor metrics
For a number of years I have used Campaign Monitor to provide email marketing services to my clients, and I’ve always gotten a kick from seeing how subscribers interact with my client’s emails. When sending out a large campaign it is satisfying to watch the ‘views’ and ‘clicks’ metrics climb higher as subscribers open the email and click links within the newsletter.
I must not be the only person who enjoys these kind of real-time statistics, because Campaign Monitor have just launched a new reporting feature they call Worldview, which is designed to give instantaneous feedback about your subscribers.